Demographics. The demographic factors of an audience include age, gender, religion, ethnic background, class, sexual orientation, occupation, education, group membership, and countless other categories. Since these categories often organize individual’s identities and experiences, a wise speaker attends to the them.
- 1 What is demographic analysis in public speaking?
- 2 Who is the target audience for a speech?
- 3 How do you determine the audience of public speaking?
- 4 Why is demographic analysis important in public speaking?
- 5 What are the 4 types of audiences?
- 6 What are the 5 categories of audience analysis?
- 7 What are the 3 types of audiences?
- 8 What are the 4 types of public speaking?
- 9 Who can be the audience?
- 10 Why is it important to know your audience when speaking?
- 11 Why we need to know your audience?
- 12 Is the use of jargon polite?
- 13 How audience can affect your communication?
- 14 How does time affect a presentation?
- 15 What are two types of audience analysis discussed in your textbook?
What is demographic analysis in public speaking?
Demographic analysis addresses who your audience is in terms of age, race, religion, education, income, occupation and group affiliation. Psychographic analysis explores an audience’s attitudes toward the speaker and topic.
Who is the target audience for a speech?
Define target audience Therefore, generally the target audience is composed of those people who fall between the two extremes – they are the ones that a speaker should be primarily concerned with. Composing a speech with them in mind enables a speaker to have their greatest impact.
How do you determine the audience of public speaking?
Prior to the meeting or event, speak to the organizer or sponsor of the meeting and find out the level of knowledge the audience has on the topic for discussion. Ask about the audience expectations as well as their demographics–age, background, gender, etc.
Why is demographic analysis important in public speaking?
Demographics are widely used by advertising and public relations professionals to analyze specific audiences so that their products or ideas will carry influence. However, all good public speakers consider the demographic characteristics of their audience, as well.
What are the 4 types of audiences?
The 4 Types of Audience
- Friendly. Your purpose: reinforcing their beliefs.
- Apathetic. Your purpose is to first to convince them that it matters for them.
- Uninformed. Your requirement is to educate before you can begin to propose a course of action.
- Hostile. You purpose is to respect them and their viewpoint.
What are the 5 categories of audience analysis?
In addition, this chapter explores the five categories of audience analysis: (1) the situational analysis, (2) the demographic analysis, (3) the psychological analysis, (4) the multicultural analysis, and (5) the topic interest and prior knowledge analysis.
What are the 3 types of audiences?
3 categories of the audience are the lay audience, managerial audience, and expert audience. For running a successful business, you need to promote and sell your products to a targeted and valuable audience.
What are the 4 types of public speaking?
Mastering public speaking requires first differentiating between four of the primary types of public speaking: ceremonial, demonstrative, informative and persuasive.
- Ceremonial Speaking.
- Demonstrative Speaking.
- Informative Speaking.
- Persuasive Speaking.
Who can be the audience?
The audience is the reader of the essay. While anyone that reads an essay can be considered a part of the audience, the target audience is the group of readers the essay was intended to reach.
Why is it important to know your audience when speaking?
Why is it important to know your audience? Knowing your audience helps you figure out what content and messages people care about. Once you have an idea of what to say, knowing your audience also tells you the appropriate tone and voice for your message.
Why we need to know your audience?
In audience-centered speaking, getting to know your target audience is one of the most important tasks that you face. Additionally, learning about the values, attitudes, and beliefs of the members of your audience will allow you to anticipate and plan your message.
Is the use of jargon polite?
Jargon has another meaning that isn’t inherently negative: It’s the specialized language used by a particular profession or group. Often riddled with industry acronyms and colloquialisms, this language is difficult for outsiders to understand.
How audience can affect your communication?
When people become audience members in a speech situation, they bring with them expectations about the occasion, topic, and speaker. Violating audience expectations can have a negative impact on the effectiveness of the speech.
How does time affect a presentation?
How does “time” affect a presentation? ~The organization or person who asks you to speak may have expectations about time limits. ~ Audiences can become unable to listen as well after a certain number of minutes. ~An audience may experience a speech very differently at one time of day versus another.
What are two types of audience analysis discussed in your textbook?
What are the two types of audience analysis discussed in your textbook? One of the ways speakers analyze audiences is by looking at traits such as age, gender, sexual orientation, religion, group membership, and racial, ethnic and cultural background. things as their gender, age, and cultural background.